Lead with the image and event story
MrStubs now places the event image at the top of the event page. Use a strong poster or flyer image so the page feels like the event itself before buyers reach the title, facts, and checkout controls.
In the Event page section of the editor, keep the headline, description, and supporting details focused on the buyer decision. The public page should explain the event clearly before asking the buyer to purchase.
Keep the important facts easy to scan
After the hero image, buyers should immediately understand the event name, schedule, location, and what action is available. The strongest event pages do not force people to hunt for basic information.
- Use clear title and date wording.
- Add venue information that helps a buyer know where they are going.
- Keep policy language concise and place it near the purchase area when it matters.
- If your event has hotels or extras, add them only after the main event decision is clear.
Think mobile first
Most buyers will see the public event page on a phone. Review the image crop, the title length, and the sticky purchase CTA on mobile before you send traffic to the page.